Billboard Bears

In light of the excellent time of year we're currently enjoying...

WHAT? You don't like Fall?

Fall gives us so many great things. Leaves changing, brisk temperatures, caramel apples, new coats, hot cider, pumpkin patches, leather gloves, Halloween parties, apple and cinnamon candles, the MLB playoffs, tall boots, hay rides, chilly nights for sleeping, down comforters, cute scarves, back-to-school sales, Charlie Brown, candy corn, holiday planning and...

Football.

Whether you're more of a rowdy and loyal college football fan or a spirited and brave NFL fan, this time of year is rich with opportunity. Gridiron is upon us, people, and the getting is good.

Speaking of, I saw the best billboard I've seen in a while. That says a lot coming from a girl with an advertising degree and a paycheck from one of the world's largest agencies.

It was on my bus shelter, rotating in and out for the last few weeks. Featuring two of the Chicago Bears players, it said, "If you're not a fan, you're a tourist."

Clever. Witty. To the point.

There. Sometimes, the long story IS short.